Recently Bethel’s marketing and communications office finished some foundational marketing efforts that eventually led to some creative messaging. We believe this message mirrors the essence of who Bethel College is. That message is “Spirited Connections.”

President Steven Cramer, Ph.D. (’75) unveiled the new message to faculty and staff yesterday, and you can read a Q&A with President Cramer at

Here is a video that conveys more about the Spirited Connections that you’ll find at Bethel College: